«WHEN YOU SURROUND YOURSELF WITH THE BEST, IT IS MUCH EASIER TO ACHIEVE SUCCESS. THAT HAS BEEN OUR PHILOSOPHY SINCE DAY ONE»

Interview with Francisco José Hernández Arnaldos, Vice President and CEO of Vidal Candies, published in the newspaper La Verdad on March 17th. It shows a profile of the company that highlights their strong international character, the great variety of the candies manufactured in their facilities and the great value of their staff.

In this interview, a comprehensive review is followed in order to show the history and the challenges that are being faced by the company, which was founded by Francisco Hernández Vidal in 1963. It is brought to the foreground that they were considered visionaries ahead of their times, one trait that "has been passed down from generation to generation". According to the current Vice President and CEO, it is essential to "constantly innovate in this sector, where you can never stand still".

In this interview, some figures were also published that show Vidal as one of the most advanced international companies in the sector. Among them, a major highlight is the manufacturing capacity of up to 75 million pieces per day and the figure of 3,500 product references that are adapted to the characteristics of each market: "Currently, we adhere to the most demanding certification systems to sell in the biggest markets, as well as Halal food certification (Arab countries and others) and Kosher food certification (Israel and others), where we were pioneers in Spain two decades ago". This interview is also focused on the 1,200 strong staff that constitute the company: "The founders are tremendously proud of what they have achieved. But the most important thing is that the company is formed by a great group of professionals. The secret of our success is to have with us the best employees in each field of work”.

Francisco José Hernández Arnaldos expresses in this interview that the confectionery market is very dynamic and that is why at Vidal is constantly innovating in formats, shapes and colours: "Logically, there is a trend towards healthier products with reduced sugar content. In fact, we already offer a range of vegan candies. Ensuring we are ahead of consumer trends is what has made us pioneers in developing classic candy products that everyone can find in shops”.

Full interview available here: http://bit.ly/2uhwATO

Photo courtesy of Vicente Vicéns.